The love of handbags will never pass. After all, it carries our lip gloss, deepest, darkest secrets and even our sanity on those ‘it’s one of those’ days!
If you thought handbags don’t get their very own day on the calendar, you were wrong! Mark your calendars for October 10, 2025 — that's right, National Handbag Day is officially around the corner, and you know what that means (hint: an excuse for another bag!) Not that we needed one, though.
Right?
For those wondering where this glorious celebration came from, we have PurseBlog to thank. They launched National Handbag Day back in 2013, and it's been growing ever since. What started as a fun way to honour our favourite accessory has become a global phenomenon that brings together handbag lovers everywhere.
Handbags are so much more than just accessories. They're symbols of fashion, markers of status, and deeply personal expressions of who we are. The bag you carry says something about your style, your mood, and your aspirations. It's why we obsess over them, collect them, and yes, occasionally hide new purchases from our partners.
Did we mention that the crazy National Handbag Day sales going around have every handbag lover on this plant on the edge of their seat? If you’ve been wondering how to celebrate National Handbag Day, we’re going to show you how! After all, what better way to celebrate than by adding a new arm candy to your collection?
Here’s a guide on all the ways you can celebrate this lovely day and score a handbag (okay, you caught us, maybe 2!)

When is National Handbag Day?
National Handbag Day rolls around every 10th of October and is the perfect excuse for splurging on a new purse. Whether you’ve had your eyes on a specific arm candy or just need to treat yourself for all the hard work you’ve been doing lately, now’s your chance!
Now, before you start thinking we’re making this day up — we’re not! It’s actually a thing! It’s a day when the rich history of handbags is honoured, which happens to go back to the ancient folks like Otzi the Iceman who carried pouches!
Why Handbags Deserve a Day of Celebration
Handbags deserve way more than just one day. But we'll take what we can get.
The Emotional Connection We Don't Talk About Enough
Handbags witness everything.
Your first big job interview? That incredible first date? Your best friend's wedding? It was there all those times and more.
We remember our handbag stories. Your first designer purchase after three months of budgeting. The bag your mum handed down with a knowing smile.
And let's be real: handbags signal things without saying a word. Achievement. Milestones. Sometimes, it's just really excellent taste. That Birkin you've been eyeing? It's not just leather and hardware; it's a goal with a waiting list.
Some Icons Changed Everything
Some brands created objects of obsession. Hermès and Chanel basically invented the art of making people wait years for the privilege of spending thousands.
The Hermès Birkin and Kelly? So iconic that you can spot them from across a crowded restaurant. Chanel's Classic Flap with its quilted leather and interlocking Cs? It's been stopping hearts since the 1950s.
Why We're Calling Them Investments Now (And We're Right)
Remember when calling a handbag an investment was just guilt management? Turns out we were onto something.
The resale market for luxury handbags has gone absolutely wild. A Birkin can appreciate like crazy. That Chanel you bought five years ago is probably worth more now than the day you brought it home.
Pre-loved luxury platforms have changed the game completely. So when we say handbags deserve their own celebration, we mean it.
Handbags as Investments in 2025
Calling a handbag an investment used to be what we told ourselves to justify the splurge. Not anymore.
Hermès Birkin bags have achieved an average annual increase of 14.2% between 1980 and 2015. The Kelly bag, originally priced at $900, now averages $37,548 on the resale market, which is the highest 2025 resale price among all luxury handbags.
Birkins currently retail from $9,000 upward but can resell for $30,000 or more depending on size, colour, and condition. Hermès quietly raised prices again in 2025 which only pushed resale values higher, especially for store-fresh models in rare colours or exotic skins.
But handbags aren't just pretty accessories anymore. They're competing with traditional luxury investments.
Watches from Audemars Piguet achieve 107% average value retention, while Rolex maintains similar rates. Jewellery posted a 2.3% increase in 2024, with investment pieces from Cartier and Van Cleef & Arpels remaining in high demand.
Strong Returns in the UK and UAE Markets
The resale market has exploded globally, but the UK and UAE offer particularly strong opportunities for sellers.
Both markets have sophisticated luxury consumers who understand quality and luxury. This is where platforms like Love Luxury make a difference, connecting sellers with serious buyers willing to pay premium prices for authenticated Hermès and Chanel pieces. Understanding local demand means sellers see stronger returns on their investments.
How to Celebrate National Handbag Day?
If you’re wondering how to celebrate National Handbag Day, darling, the possibilities are endless!
Take Your Handbags Out for a Spin!
Do you have a handbag collection that could have you staring at it for days? Well, you’re in luck because today’s the day you get to take them all out for a strut.
Sure, you could save your Hermès Birkin or Chanel Classic Flap for ‘special’ occasions, but today is the special occasion! Being alive and full of life is a special occasion!
Get Your Handbag Collection Sorted
If there’s anything worse than a dusty Kelly, it’s a collection that’s all over the place. Growing your collection doesn’t mean turning a blind eye to that closet of yours that seems like it’s been through a tornado!
Pull out your leather conditioner and microfibre cloth, and get to dusting! You probably added each piece with love and care, and now’s the day to give them a reward for all that they do (hint: make you look incredible, duh!)
You can rearrange them, set them up in a line, sort them based on their colour, size, style — honestly, whatever floats your boat!
Spoil Yourself With Something New (Or Pre-Loved!)
We say this all the time and we’ll say it again: if you’re not going to spoil yourself, who will? No one can ever love you the way you can love yourself — and what’s National Handbag Day without a little retail therapy?
Today’s the perfect day to splurge on that new piece you’ve been dreaming of. Whether it’s an iconic Chanel Boy Bag or a practical Hermès Evelyne for everyday chic, treat yourself. The beauty of shopping preloved? You get exceptional pieces at better prices.
Plus, with all the National Handbag Day sales, adding a fabulous new piece to your collection doesn’t have to break the bank.
After all, new handbags are like friends — you can never have too many.
Refresh Your Collection by Selling
Here's a celebration idea you might not have considered: selling a luxury bag you no longer use. That Chanel sitting untouched in your wardrobe? It could fund your next dream purchase.
Platforms like Love Luxury make it easy to sell authenticated pieces and get strong returns, especially in the UK and UAE. Think of it as rotating your collection, out with pieces you've outgrown, in with something that sparks joy right now.
Handbag Show-And-Tell
Whether you have a public account on Instagram or not, there’s a diva in there waiting to be unleashed — we all have one! Today's the day to flaunt your collection by snapping pictures and sharing your handbag stories using #NationalHandbagDay2025.
Handbags are timeless pieces, we probably have a piece that’s older than some of the friendships we’ve got! They carry memories, maybe you wore that bag to your first interview or flaunted it at your best friend’s wedding — whatever it is, it’s special and you get to share it!
Host a Handbag-Swap Party!
What if we told you you could get your hands on a new handbag, without spending a dime? Does the thought of that sound a little too good to be true? Well, it’s not!
The answer lies in hosting a handbag swap party with your friends! The rules are simple, everyone brings along a handbag they’re ready to part ways with and you can swap styles and flaunt a new look! You can even bring your own unique twist by adding games — truth or dare, UNO, or even charades! A new handbag and a fun party with your girls?
Sounds like the perfect National Handbag Day to us!
Visit LoveLuxury
Want to celebrate in person? Visit Love Luxury's boutique in Dubai to see authenticated Hermès, Chanel, and other luxury pieces up close. Can't make it? Browse the full collection online!
Whether you're buying, selling, or just browsing for inspiration, Love Luxury makes celebrating National Handbag Day 2025 that much easier.
National Handbag Day 2025: What's Trending
Celebrating National Handbag Day means knowing what's hot right now. Here's what 2025 is bringing to the table.
Trends Everyone's Talking About
Big brown bags are back, and they don’t seem to be going anywhere. Top-handle bags just made a comeback, too, reimagined as part of the office siren aesthetic.
Micro bags haven't gone anywhere either and now feature padlocks and keys. And if you're feeling adventurous, try the double bag trend spotted on runways at Valentino and Louis Vuitton, wear two bags at once, one crossbody and one on the shoulder. The East-West tote, a sleek, shallow, long-handled shoulder bag with a horizontal silhouette reminiscent of 1950s clasp bags, is the new way to do effortless elegance with a retro spin. Unlike last year's slouchy hobos, these structured bags force you to carry only the essentials.
2025's Most In-Demand Colours
Forget basic black for a moment. 2025 is bringing some interesting colour shifts that are worth knowing about.
Mocha Mousse
Pantone named Mocha Mousse (an evocative soft brown) as its Colour of the Year for 2025, describing it as expressing "thoughtful indulgence."
Rich Burgundy
Rich burgundy is a standout shade for autumn and winter 2025, offering warmth and luxury, with designers like Hermès and Fendi embracing this opulent hue in their seasonal collections with textured leather handbags.
Desert Sands and Camel
Biscuity shades of camel and tan always look chic and expensive regardless of price tag, toeing the line between harsh black and divisive pastels. T
Navy Is The "New" Black
Navy extends to 2025 bags, too, allowing us to make everyday staples feel more elegant with little effort. From nautical detailing at Miu Miu and Prada to dressy evening takes at Ralph Lauren, navy is having a proper moment.
Fresh Whites and Sky Blues
White and ecru bags come as a breath of fresh air after a year of jewel and earth tones, offering a palette cleanser with luxe.
Smoke Grey
Grey bags are suddenly everywhere, evolving from last autumn's ready-to-wear colour of the season into the handbag world, subtle, pared-back, and the foundation for great colour combinations.
How to Get the Best Deals on National Handbag Day?
We’re getting down to business and answering the million-dollar question: how do you get the best deals? Well, with the National Handbag Day sales going around, it’s not going to be too difficult. But, here are some of the tips we swear by!
Shop Pre-loved Luxury
If you want a luxury handbag without the jaw-dropping price tag, consider going pre-loved! Authentic, gently used bags are often significantly more affordable and can be in almost-new condition. You can find iconic styles like the Hermès Birkin or the Chanel Classic Flap that are just as stunning as brand-new but come at a friendlier cost.
Plus, there’s something special about a bag with a story!
Stay Updated on Sales
To get the best deals, you have to stay in the know. Sign up for newsletters from your favourite luxury boutiques or online retailers to be the first to hear about upcoming National Handbag Day sales. Following brands and retailers on social media also helps — especially since they often share exclusive discounts, giveaways, or early sale alerts.
Be Patient for the Right Deal
Patience truly pays off, especially when hunting for luxury bags. If you don’t find the perfect piece right away, don’t stress. Keep checking different luxury resale sites or boutiques frequently. Sometimes, the best deals pop up unexpectedly, and the thrill of finally snagging your dream bag at a great price is worth the wait.
Remember, good things come to those who wait!
Compare Prices Across Platforms
Make sure to compare prices from different sellers before making your decision. Even for the same handbag, prices can vary significantly depending on the condition, year, or even just the current demand. Do a little research, and you might find that perfect deal you didn't expect!
Handbags Every Girl Needs This National Handbag Day!
Whether you're a collector or just starting out, these are the must-haves that will take your wardrobe to the next level. We’ve even thrown in a couple that you could totally rock as a corporate girlie!
1. The Iconic Hermès Birkin
You can't talk about luxury handbags without mentioning the Hermès Birkin. Known for its exclusivity, impeccable craftsmanship, and timeless look, the Birkin is the ultimate status symbol. This bag is not only a head-turner but also an investment piece that will hold its value for years to come.
2. The Classic Chanel Flap Bag
If you want to add a touch of elegance to your collection, the Chanel Classic Flap Bag is the way to go. Its quilted design, chain strap, and CC clasp make it a recognisable and beloved staple. Whether you’re opting for black caviar leather or a trendy colour, this bag is a must-have for both everyday use and special occasions.
3. The Versatile Hermès Kelly
For a more structured look, the Hermès Kelly is a fantastic option. Its top handle design gives off major classy vibes, while its versatility allows you to dress it up or down. The best part is that it's available in various colours and sizes, making it a timeless addition that’s both functional and oh-so-chic.
4. The Trendy Chanel Boy Bag
If you want a handbag that’s a little edgier, the Chanel Boy Bag is calling your name. With its bold design and chunky hardware, the Boy Bag is perfect for when you want to make a statement. Whether in classic black or a fun seasonal colour, this bag is always a favourite among fashionistas.
5. The Everyday Hermès Evelyne
Need a bag that's as practical as it is stylish? The Hermès Evelyne is your go-to! This crossbody strapped bag its roomy interior is perfect for those days when you’re running errands or just need a hands-free option.
Let’s Get Shopping!
National Handbag Day is the perfect excuse to add to your growing collection of luxury arm candies, and we’re all here for it! Even if you’re simply taking out the time to enjoy what you already have, we’re rooting for you, gorgeous!
If you’re interested in splurging a little this 10th of October, check out Love Luxury! We have a wide range of preloved, gently used luxury purses that are bound to make your heart skip a beat!
From preloved treasures to brand-new pieces, we offer a curated collection of authenticated Hermès, Chanel, and other iconic luxury handbags, with no quota restrictions, no waiting lists, just beautiful bags ready to love.
This National Handbag Day 2025, we want to hear from you! Share your handbag stories, post photos of your collection, or show off that dream bag you finally got your hands on. Use #NationalHandbagDay2025 and tag us, we love seeing how you celebrate.
Happy National Handbag Day, fashionista! Here's to the bags that carry us through life!







