THE ROLEX NON-PROFIT PUZZLE- IS IT LUXURY OR CHARITY

The Rolex Non-Profit Puzzle: Is It Luxury or Charity?

In a world where luxury often takes the spotlight, a company exists that withstands convention and challenges our perceptions of wealth and prestige.  Time for Philanthropy or Luxury: Final Thought. In the world of watches, Rolex is a unique player. They make billions from their extravagant timepieces, raising questions about how Rolex is a non-profit…